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Luminox Advt.
Our Vision - August 2017

Stories of Time



Here is a timepiece that has links with the history of the brand. The year 1947 was a momentous date in the evolution of the brand and indeed of design as a whole. Based on the principle that time measurement is first and foremost linked to the Earth’s rotation around the sun before being a mathematical division, artist Nathan George Horwitt drew an entirely numeral-free dial bearing only a 12 o’clock dot symbolizing the sun at its zenith. This model was the legendary Museum Watch. The new Museum Classic model retains the original artistic simplicity of the dial with its famous dot at 12 o’clock. There are some subtle understated details on the new model, which enhance the look of the watch. The black lacquered dial with a tone on tone effect adds a subtle sense of depth. The lugs prolong the flowing lines of the steel case and a black calfskin strap completes the look. Indeed, this classic is elegance personified.