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WMR - March 2017

Talk of the town

IWC SCHAFFHAUSEN

Sonam Kapoor joins as brand ambassador


Swiss luxury watch manufacturer IWC Schaffhausen has
announced Sonam Kapoor as a brand ambassador.
During her successful career as a leading lady of Indian
cinema, Kapoor has emerged as the undisputed icon for luxury and fashion in India and around the world. She has made her mark on some of the world’s most prestigious platforms in show business and now joins the IWC family.

“It is an honour and a privilege to become an IWC brand ambassador and represent the brand in India and around the world. I admire IWC for its uniqueness and creative storytelling, which have characterized the brand through-out its history”, Kapoor commented on her appointment.

IWC Regional Brand Director Luc Rochereau added: “It is with great pleasure that I welcome Sonam Kapoor to the IWC family. She is a powerhouse performer and a thorough professional. Her scintillating charm and elegance resonate with our brand philosophy, and we have found the perfect partner in her.”

To kick-start the partnership, Kapoor was present at the 27th Salon International de la Haute Horlogerie (SIHH) in Geneva in 2017 alongside other prestigious guests and IWC brand ambassadors from across the world.

IWC Schaffhausen expresses its passion for cinema once more with this appointment!